Your magazine could be:

• Distributed freely to your existing and potential customers.

• Available at your trading premises (one location or several).

• Completely paid for by advertisers (and experience shows suppliers are keen to pay for advertising in their clients' publications).

• Supported by manufacturers whom you represent, who may wish to fully or jointly sponsor the whole publication or particular pages.

• Delivered door-to-door in targeted areas or sent nationally.

• Used to promote your latest deals and offers, as well as focus on particular products or services.

• The ideal way to present your company professionally and end the reliance on leaflets and speculative letters.

• The best method of regularly communicating with key target groups who would welcome a free monthly, bi-monthly or quarterly magazine packed with your latest information and product/service news.